"5-Step Consultative Selling Method"
Course Objectives:
▶Help sales staff understand the developing trends and determine their new positioning in the new circumstances.
▶ Master the 3-5-5联动法 for industry analysis and learn to apply this method for industry expansion.
Learn to analyze the background, current situation, business, issues, competition, and development trends of industry customers.
Enhance industry research, analysis, and industry-focused service marketing capabilities.
▶ Master a set of industry analysis tools and methods, through customer value chain analysis, demand assessment,
Demand Analysis, Procurement Decision Analysis, and Product Analysis for Industry Customer Relationship Expansion and Demand Guidance
Our expansion strategy;
▶ Master a set of customer relationship management tools and methods, through customer relationship assessment, customer profiling,
Customer Relationship Strategy Map, Explanation and Enhancement of Public Relations Techniques for Different Levels of Customer Relationships, Sales Personnel Management
Develop management skills.
▶ Master a set of tools and methods for customer demand management, through industry customer business environment analysis,
Industry customer needs guidance, creation and presentation of industry informatization solutions, business negotiation and dispute resolution
Explanation of sales techniques to enhance sales representatives' demand management skills.
▶ Master the methods and tools for competitive response, and learn to select different effective strategies in various situations.
Competitive strategies.
Course Duration: 2 Days
"End-of-Line Promotion Planning and Effective Execution"
Course Objectives:
▶ Obtain promotional design and planning methods and tools
▶ Master promotional plan execution and process management
▶ Utilize promotional effectiveness assessment tools to enhance corporate promotional implementation performance
Course Duration: 2 Days
"Strategic Marketing and Negotiation Techniques for Major Clients"
Course Objectives:
▶ Gain insight into the procurement process for major clients through training
Learn how to identify the decision-maker within a major client through training.
▶ Master the sales process and techniques for key accounts through training
▶ Master negotiation skills with key clients through training
▶Learn the essence of win-win negotiation through the course
▶Master different conversation styles for various personalities through training
Course Duration: 2 Days
4. "Strategic Marketing and Brand Building – Marketing Strategy is about the Money, Brand Building is about the Legacy"
Course Objectives:
Understand the difference between strategic and tactical marketing through training
11 Key Points of Strategic and Tactical Marketing
Understand the 11 key points of strategic and tactical marketing through practical case study analysis
▶ Gain an understanding of the brand's significance through training
▶ Master the process and techniques of brand building through training
▶ Master the core techniques of brand promotion through training
▶ With methods, skills, cases, theories, images, thoughts, and insights
Course Duration: 2 Days
Store Performance Enhancement Masterclass
Course Objectives:
▶Enhanced sales personnel's proficiency in analyzing consumer purchase motives post-training
▶ Master the six consumer buying reasons and six satisfaction reasons through training
Learn how to manage the store through training, focusing on the three key numbers that are essential for success.
Digital sales volume is sure to increase.
▶ Master the 9 Steps to Conquer Customers in Store Through Training
▶ Mastered in training to attract foot traffic, boost store visit rates, increase conversion rates, and facilitate repeat business
Techniques for Rate Enhancement and Passwords
▶ Master how to manage the store, what to manage, and how to manage well
▶ Master store operation strategies in the internet and mobile internet era through training
Course Duration: 4 Days
