Project Nameinvestigation of things

Service classification:VI image/website

Industry classification:FMCG

Project Background:

GEWOO is a new mobile application for fashion matching.  
It gathers a large number of global mid to high end brands and independent designer brands, and presents trendy combinations in real time to users by stylists, trendsetters, and artists from all over the world. Its core products are "personal wardrobes" and "high-end customization" on-site matching and sales services, striving to create a simple and easy-to-use fashion shopping platform.

Solution:

Strong self-awareness is one of the labels for high productivity young people in urban areas nowadays, as they prefer self-expression over following others' opinions. From this perspective, emphasizing the correlation between sensory experience and brand core is the starting point of this case.